I SAW THE SIGN
Date // 2022
Agency // MH
We launched a campaign for Staples’ print services last November called Where Small Business Print Big to expand the existing campaign with greater emphasis on Staples’ wide-format print capabilities.
To promote Staples’ big printing capabilities, we’re created a rendition of The Sign’s music video by using Print Advisors as the bandmates. Rather than playing instruments, they’re printing and my role was in the design of the poster that are feature on the spots.