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Help the Helpsters

Date // 2020

Social Media (Instagram Stories)

Objective//

We’ll use IG Stories with designed graphics to create a flip book-style experience for kids. 

Helpsters is a new live-action preschool series from the makers of Sesame Street. Cody and the Helpsters are a team of vibrant monsters who love to solve problems. Whether it’s planning a party, climbing a mountain or mastering a magic trick, the Helpsters can figure anything out — because everything starts with a plan.

Solution//

The intro frame sets up the problem the Helpsters need help with. Kids tap through to complete the task, with graphics moving as if each tap has magically performed the next step. An “high fives and handshakes” end card celebrates the achievement.